A while ago a conversation was building up about the looks of the new Disney Beast in a WhatsApp group shared with my closest girl friends - we agreed that it was too handsome, too human, not 'beasty' enough! It was at the time of the release of the Beauty and the Beast trailer and the biggest take-away for us seemed to be the CGI on the Beast. A closeup of the beasts face even became a group image icon for our WhatsApp group for a good two weeks. In any case, we were sharing

Aiming to gain some extrasensory perception about search engine optimisation... As a response to wanting to take my social media knowledge a bit further, I decided to take the opportunity to do some research about search engine optimisation for film marketing. Through my university degree in Film Distribution and Marketing I got a free subscription to Lynda.com - an online archive of tutorials, online courses, classes and training covering areas such as business and marketing